A couple weeks ago, I saw someone in an entrepreneurial group talking about how, as a new coach, she made something like $15,000 in the first three months. Good for her, I thought. It’s always nice to see people do well.
Then she launched a program to teach others how to do exactly that. And that’s where I furrowed my brow a bit. She posted in this group about how it was a myth that it takes a while to build a solid business because she did it in under six months. And had everyone high-fiving her and congratulating her.
Hmmm. Here’s the thing: each person’s success depends on about 800 different factors. And to promise to show someone the way you did it presupposes that they are just like you. Which is not the case, unless you’re an alien of some sort and then maybe, right? Who knows?
Someone could have zero clue about anything but have the right energetics and BOOM! $15,000 in a few months. Someone could be doing every single thing the “experts” tells them to do and month after month goes by with zero business because there’s some underlying stuff getting in the way.
But saying that doesn’t get you clients, right?
It’s so much sexier to say “I made this much money in a short time with little training and you can, too” because we all want to BELIEVE. We want to believe that it’s possible for us. And that building a business doesn’t have to be difficult.
It bothers me when programs or courses are put out there telling you how easy it is to build a “six figure business”. The truth of the matter is that anyone can follow all the “right” marketing steps – it’s no secret. You can find all that information online if you want to look for it.
You can have all your marketing down pat but if you’re busy jacking things up because you’ve got some inner yuck going on, ain’t no $15,000 gonna drop in your lap. It won’t. Your energy won’t allow it.
You can take course after course after course and if you’re hell-bent on being invisible, then all that information is just that. Information sitting on a shelf while you’re busy hiding. (And $15,000 doesn’t show up for invisible folk, you know!)
The real work and the part that cannot be quantified is how willing someone is to face their fears, fight through their resistance, get out of their own way and deal with whatever comes up.
If you want easy, this isn’t it no matter what the big names tell you. If you want money to fall in your lap, you better do the work to BE the energy that can receive that (which means clearing and releasing all the things that are blocking the way).
I’m not here to bash anyone or any program. I’m saying that there is no magic bullet to success. I would even bet that this nice coach has done a buttload of inner work to get to the place where it all just came together as if by magic. Maybe she doesn’t realize it (or does and doesn’t mention that part) but no one escapes this requirement.
As you build the foundation of your business, know that your inner work MUST be part of that. No program can do it for you, no matter how sexy they make it sound.
So, how’s your business going?
If you’re not sure what’s going on or need new eyes on a project, I can help. I’ve got a free no-pitch 15 minute call to troubleshoot what’s going on and it’s all yours. ♥